Wednesday, May 1, 2019

Marketing

Have you noticed that advertising and marketing have taken over the world? Billboards, signboards, posters, popup ads, commercials, bus ads, cars and more carry their messages. Marketers wrap them in shiny paper, make them entertainment (notice how many commercials have dance numbers lately?), pepper them with celebrities. Athletes and sports teams become walking marketers. Consumers pay extra to wear the status logos of big brands. We can now be marketed to at the gas pump with gasTV.


We didn’t ask for all this. It’s ugly and it’s pervasive. Imagine a world where all this noise and visual pollution is gone and we can think about beauty again.

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