Millions upon millions of dollars are spent on marketing. Maybe
billions. Marketing is a crass, nuanced, manipulative business that produces
stuff that purports to mean something through its carefully constructed
duplicity, stuff like:
Love…it’s what makes a Subaru a Subaru
As if your love for shoes weren’t enough
The universe of you
Between love and madness lies Obsession
Because you’re worth it
The happiest place on earth
A recent one is: “Make Love Last Longer.” Is
this an ad for some sexual product? Nope, just another ad for Subaru
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