Guys

 How about this? In entertainment and marketing…

we replace the good looking guy, one foot on the wall, cigarette in his mouth with the ordinary looking guy with a pen in his hand, writing a note to his mother.
replace the muscled dude with an assault rifle with a guy holding his child
replace an angry man throwing a glass with an angry man sitting down to calm himself
replace a man drowning his problems in drink with a man taking responsible hold of his life
replace the easy one-nighter with a tender courtship
replace the married man who needs a lover with a man who sits down and talk out his problems
replace a destructive car chase with a by-the-book arrest

There’s probably more examples, but these visual tropes stick with us more deeply than we realize and don’t do society any good.