How much?

How much advertising money is spent on encouraging us to be consumers?
How much advertising money is spent on encouraging us to be better citizens?

How much money do we spend on making our outer selves more attractive?
How much money do we spend on making our inner selves more attractive?

How much effort do we spend on making ourselves physically healthier?
How much effort do we spend on destroying our own health?

How can the world be so out of balance?